Microeconomics

3.0 Supply

3.2 Assumptions

   1. Opportunity Cost & Profit
    While for convenience one usually measures opportunity cost in dollars it actually involves real alternatives foregone.  Thus for a firm, the opportunity cost of producing (OCP) a good (and therefore opportunity cost of employing factors of production) is the next best alternative action.
    There are two components to a firm’s OCP : explicit and implicit costs. Explicit costs are paid directly in money; implicit costs or opportunities foregone are not paid directly in money (even though measured that way).
    Explicit costs include direct payment for factors of production, e.g. in the case of labour, money cost or wages are generally equal to their OC.  Implicit costs include the implicit cost of physical capital, inventories and the owner’s resources.
(MBB 10th Ed. Fig. 7.1; MBB 11th Ed. Fig. 6.1; P&B not displayed)

a) Cost of Capital
    The first form of implicit cost faced by a firm is the opportunity cost of its physical capital.  The  OC of capital plant and equipment are usually implicit because they  are generally bought outright,  There are two  forms of implicit costs associated with physical capital: depreciation and interest:

 i – economic depreciation is the change in market price of capital asset over a given time period.  Depreciation occurs for various reasons such as: older equipment has shorter life than new equipment and requires more maintenance.  It is, however, important to distinguish between technical and functional obsolescence.  Equipment becomes technically obsolete when newer equipment can do the job more efficiently, e.g. the Pentium CPU made the 486 and 386 technically obsolete.  Functional obsolescence occurs when old equipment can simply not do the job;

 ii – interest could have been earned on capital used to purchase equipment.   If a firm borrows money to buy it then it pays the explicit cost as interest on the borrowed money but if uses its own cash it foregoes interest earned e.g. in bank deposit, and becomes an implicit cost.

    The combination of depreciation and interest constitutes the 'implicit rental rate' of physical capital.  All thing being equal, market forces should bring about the equality of implicit and explicit rental rates for given type of capital equipment
   
     There are some costs, however, that are not treated as economic costs.  For example, sunk cost or past economic depreciation are not counted as an economic cost.  Once capital equipment has been bought any alternative opportunity is foregone and cannot be retrieved except by selling.   Similarly, once equipment has been depreciated the cost is sunk and cannot be recovered.   It is important to realize that accounting measures of depreciation differ from economic depreciation.  In accounting one often uses some form of  straight line depreciation, for example, over 20 yrs for buildings or 3 years for cars and computers.  In economics depreciation continues until there is no resale value and interest to be earned as an opportunity cost no matter generally accepted  accounting principles (GAP), i.e., 'vintage' equipment with zero book value may be a productive asset especially if the cost of other factors of production can be reduced, e.g., worker coop purchase of mills and mines usually involve a drop in wages & salaries or Third World countries with 'vintage' plant & equipment but low wage labour.  This stage can be associated with technical obsolescence, i.e., it can continue to do the job but is not at minimum optimum scale and lowest cost per unit.  All usefulness must be exhausted and then the shell simply thrown away or sold as junk.  This is the final stage called functional obsolescence, i.e., it can no longer perform the job it was designed to do.

b) Cost of Inventories
    The second type of implicit cost faced by a firm is the stock of raw materials, semi-finished goods and unsold finished goods, i.e. inventories.  The opportunity cost of inventories can be calculated in a number of ways including estimating their current market price using the 'first-in-first out' (FIFO) or 'last-in-first out' (LIFO) methods.

c) Owner’s Resources
    The third form of implicit cost faced by a firm is the opportunity cost of the owner's resources.  This includes the time and effort the owner could have made employed elsewhere earning a wage or salary.  The OC of entrepreneurship is called ‘normal profit’.

d) Profit
    Profit in economics equals total revenue (TR) minus opportunity cost including explicit and implicit costs including normal profit.  Economic profit is therefore different from accounting profit which equals TR less cost less conventional depreciation.  

 

2. Efficiency: General, Technical and Economic

In general, efficiency refers to the ratio of outputs to inputs. To measure efficiency one must therefore be able to calculate both inputs and outputs. This is most easily done in the production of goods rather than services, especially in manufacturing, e.g. cars produced per worker.

Technical efficiency is achieved when it is not possible to increase output without increasing inputs.

Economic efficiency occurs when the cost of production for a given output is as low as possible.  A secondary consideration is that such output is sold at a price sufficient to compensate all factors of production at their normal rates, i.e., no excess or economic profit or rents are earned.  Thus all economically efficient solutions are technically efficient but not all technically efficient solutions are economically efficient, that is, something may be technically possible but uneconomic.  It can not pay its own way, e.g., space exploration and the military.

 

3. Why the Firm and not the Market?
   
The firm is an institution that hires factors of production to produce goods and services.
Markets are also institutions that can coordinate economic decisions. Why should some economic activities take place in the one or the other?  The answer is 'cost'.  Firms internalize economic activity because of a number of factors including: transaction costs, economies or diseconomies of scale and economies of team production (specialization).

a) Transaction Costs
    Transaction cost include: the costs of finding someone with whom to do business; the costs of reaching agreement on exchange; and, the costs of ensuring such agreements are fulfilled.
    Markets require that buyers and sellers find each other,  get together and negotiate.  They also usually require lawyers to draw up contracts.  Rather than buying a good or service on a market, firm can reduce such cost by internalizing their production.

    It is important to note, however, that while at any given point in time may be cheaper to buy on a market rather than produce within the firm (out-sourcing), at another point in time cost may change and it becomes cheaper to internalize production of necessary factors of production.

b) Economies & Diseconomies of Scale
   
Economies of scale exist when the cost per unit output falls as output rises.
  Economies of scale are due to specialization and division of labour.  A firm will tend to internalize an economic activity if its scale of production allows it to enjoy such economies of scale.  
    On the other hand, diseconomies of scale occur
when the cost per unit output increases as output rises.  Diseconomies of scale can occur as a firm grows in size and complexity.   Some things are more cheaply done at a smaller scale of production, e.g. due to congestion.   In fact, some entire industries are based on 'small scale', e.g. creative products like art, advertising and R&D.  These activities are often more efficiently conducted in small rather than large firms.  In entertainment and advertising the same result can sometimes be achieved by creating special small scale production units while the main administration of the enterprise handles marketing and other activities that benefits from economies of scale.

c) Team Production
   
Another factor leading firms to internalize certain activities is specialization in mutually supportive tasks or team production.  Putting a designer together with an engineer and other specialists within the firm may be cheaper than trying to buy such services on the market and then try and coordinate their various outputs.

d) Technological Change

  All cost considerations involved in internalizing a process  can be overturned due to changes in technology, e.g., information technology in the 1980s reduced the need for middle management and resulted in significant 'downsizing' of large firms.   Technological change in the Standard Model refers to the effect of new knowledge on the production function of a firm or nation.  The content of such new knowledge is not a theoretical concern; only its effects on the production function.  As has been demonstrated, however, new knowledge has many sources and varying effects.  It may be productive, increasing output on the shop floor; it may be managerial reducing costs or increasing sales; or, it may be entrepreneurial realizing a vision of future markets, products and/or other opportunities.  It may flow from the natural and engineering sciences (physical technology), the humanities and social sciences (organizational technology) or the Arts (design technology).  In economic theory, however, it does not matter what form new knowledge takes; it does not matter from whence it comes; the only thing that matters, in terms of calculatory rationalism, is its mathematical impact on the production function. 

In response to technological change, the production function for output may shift upwards or downwards, i.e., technology can be lost as happened with the fall of Rome.  The quantity and/or cost per unit output may increase or decrease.  Alternatively, an entirely new production function may emerge with innovation of new and/or elimination of old products, processes and techniques.  Technological knowledge does not only accumulate; it also withers away if not transmitted to subsequent generations.  The later is most apparent with respect to traditional craft methods (White & Hart 1990).  The process has been compared by Kaufmann to speciation and extinction in biology (Kauffman 2000, 216).

In the 20th century, technological change became recognized as the most important source of economic growth, i.e., increase in output – absolutely, or, per capita.  Our understanding of such change, however, remains limited.  We do not understand why some things are invented and others are not; why some are successfully innovated and brought to market, and others are not.  The contribution of technological change has, in theory, traditionally been treated as a ‘residual’, i.e., after measuring total growth of output, the contribution of an increased quantity and quality of capital, labour and natural resources are factored out and the residual is called technological change.  Technological change, in this sense, is a residual amounting to an error term, or, a measure of our economic ignorance.  In this regard, Kaufmann criticizes the Standard Model and suggests such ‘ignorance’ can be resolved using the concept of coevolution and coconstruction (Kauffman 2000, 222).


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